Job Description
13-Month Contract
Culture Athletics, a rapidly growing name in Canadian running and yoga, is seeking an E-commerce & Marketing Coordinator for a 13-month maternity leave contract starting June 2025.
This role offers a unique opportunity to collaborate with some of the most prominent and innovative brands in the athletic industry, including Nike, ASICS, New Balance, On, Hoka, Vuori, Bandit, and Balmoral Sports.
As the E-commerce & Marketing Coordinator, you'll play a pivotal role in maintaining our online presence, executing cross-channel campaigns, and engaging our community during a significant growth phase.
This hybrid position combines in-store collaboration with remote flexibility, providing a dynamic work environment.
If you're passionate about movement, community, and communications, this is your sign! Join an exciting team at an exciting time and have an impact on the Canadian fitness community.
Working Conditions
• Full-time, 13-month contract (June 2025–July 2026).
• Hybrid role: 3 days in-store (Toronto), 2 days remote.
• Salary: $45,000 + 5–10% performance bonus.
• Benefits include health and wellness programs, in-store discounts, and complimentary products from partner brands.
Responsibilities:
E-commerce & Website Management
• Maintain and update the Shopify site, ensuring optimal navigation and promotional content.
• Coordinate technical updates with external developers as needed.
• Manage shipping integrations and third-party ecommerce applications.
• Implement basic SEO strategies, including blog post creation.
• Monitor daily online sales and engagement metrics
Digital Marketing Execution & Coordination • Execute content strategies across email, website, and social media platforms.
• Source and create content independently or with freelancers.
• Organize and coordinate product photoshoots.
• Plan and execute product launches, promotions, and community-driven campaigns.
• Manage and build email marketing flows using Klaviyo.
• Collaborate with digital ad agencies to deliver creative assets and track ad performance.
• Maintain the marketing content calendar and promotional schedule.
In-Store & Community Marketing • Coordinate in-store and window signage with brand teams.
• Support community marketing events in partnership with global brands.
Qualifications:
• 1–3 years of experience in marketing, e-commerce, or a digital coordinator role.
• Strong organizational and time management skills; highly self-motivated.
• Proficiency in Shopify, Klaviyo, Meta Business Suite, Google Analytics, and Canva or Adobe Illustrator.
• Excellent written communication skills and creative instincts.
• Comfortable collaborating with external vendors, freelancers, and partner marketing teams.
• Familiarity with SEO and email automation best practices is a plus.
• Experience coordinating content creation, either self-produced or outsourced.
• Mandatory: Active participation in the Canadian fitness community (e.g., runner, yogi, studio athlete, etc.). Priority will be given to candidates deeply engaged in this space.
About Company:
Culture Athletics is a lifestyle-driven Yoga and Run Specialty retailer based in the East End of Toronto. Founded on the principle that physical culture is a uniting force between individuals, we believe that you don't need to compromise your self-expression to find the gear that performs at the highest level.
Taking a curated approach to running and yoga, we strive to empower our growing community to live a balanced, active life. Driven by our passion for healthy living, we take pride in community engagement, our free running groups, and creating a space that makes yoga accessible to everyone.
Culture Athletics is an equal-opportunity employer, committed to hiring a diverse workforce. All openings will be filled based on qualifications without regard to race, sex, sexual orientation, gender identity, national origin, marital status, veteran status, disability, age, religion, or any other classification protected by law.
Job Tags
Full time, Contract work, Freelance, Remote job,
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